The information belongs to the product

Last time I described the fire drill within pharma. Today, I'd like to reflect on how can it be left in the past.

Let's take one of the examples: you move a product to a new manufacturing facility.

In a better world, the information is organized around the product itself, connected horizontally across areas instead of trapped in each department's system. You enter that change once, and instead of starting a hunt, you immediately see:

• Everything it touches: the affected specs, the stability study, the in-flight submissions, the label. Including the ones a manual search may have missed.
• The proposed regulatory action for each market: CBE-30 here, Type IB there, prior approval somewhere else.
• A record of all of it: who changed what, when, and why.

In short, a systemic impact assessment that's there from the first evaluation, not a separate report produced afterwards.

An elegant solution works like that. It absorbs the complexity instead of handing it to you, and it feels intuitive precisely because it is doing the hard part underneath, leaving room for you to focus on the strategy.

The truth is: no matter which area you sit in, the information belongs to the product. The connections between departments are where the value lives.